The Timbercrest Mansions

Luxury at its peak™

Client:
Project type:
Travel / Hospitality
Real Estate
Branding
Naming

Project Scope

Was it possible to build a brand that felt both rustic and elegant, and could a ski-town mansion brand be positioned to attract summer guests as well? These were the exact questions the owners of Snow Mansions had. day3 answered with a confident yes. Our first task was to create a name that felt timeless, luxurious, and clearly open for all seasons. That’s how Timbercrest Mansions was born, paired with a memorable tagline: Luxury at Its Peak. To strike the right balance of refined and rustic, we designed a sophisticated monogram set inside a grounded crest. We then chose a serif typeface with soft curves, balanced proportions, and a strong base complemented by thinner, elegant points. Combined with a deep, warm color palette and an expressive script accent, the brand blends the charm of Vermont’s landscape with the polish of a high-end hospitality experience. Rustic and elegant, achieved in perfect harmony.

Deliverables

Brand Colors