King Sampson
Deep slate and gold accents with elegant typography, built for a hands-on real estate portfolio. Step inside the full brand system for King Sampson Holdings.
SERVICES
Real Estate
Branding
Website
Project Scope
King Sampson Holdings partnered with day3 to develop a visual identity that communicates both institutional strength and residential warmth. The branding centers on the concept of where strong acquisitions meet active ownership, utilizing a sophisticated palette of deep slate and gold accents. By pairing the classic elegance of Benton Modern D headlines with the fluid, personal touch of Snell Roundhand script, the identity reflects a firm that is as disciplined in its operations as it is dedicated to the resident experience.
![King Sampson Holdings logo with a crowned double-ring emblem and serif wordmark on a near-black background – logo design by Day3 [half]](https://cdn.prod.website-files.com/69c3fb1d88e6e53c6eab4a53/69c3fd985f73d790db0fde5c_698296d31f08cfcd346c4ef0_1.jpeg)
![King Sampson Holdings crowned double-ring emblem in black on a warm stone background – logo mark design by Day3 [half]](https://cdn.prod.website-files.com/69c3fb1d88e6e53c6eab4a53/69c3fd985f73d790db0fde5f_698296d397ef8363303fef8a_2.jpeg)



![King Sampson Holdings horizontal logo with crowned ring emblem and stacked serif wordmark on stone – logo design by Day3 [half]](https://cdn.prod.website-files.com/69c3fb1d88e6e53c6eab4a53/69c3fd995f73d790db0fde7e_698296d37b4e9215f36829bf_6.jpeg)
![King Sampson Holdings crowned double-ring emblem in cream on a near-black background – logo mark design by Day3 [half]](https://cdn.prod.website-files.com/69c3fb1d88e6e53c6eab4a53/69c3fd995f73d790db0fde8f_698296d38906552570ea1038_7.jpeg)




![King Sampson Holdings fine interlocking oval line pattern in cream on a taupe background – brand pattern design by Day3 [half]](https://cdn.prod.website-files.com/69c3fb1d88e6e53c6eab4a53/69c3fd985f73d790db0fde53_698296d3916dfd1e1772db91_12.jpeg)
![King Sampson Holdings repeating pattern of tan oval rings on a light grey background – brand pattern design by Day3 [half]](https://cdn.prod.website-files.com/69c3fb1d88e6e53c6eab4a53/69c3fd985f73d790db0fde59_698296d34f34eff9f0d5391d_13.jpeg)




![King Sampson Holdings bold interlocking cream oval pattern on a brown background – brand pattern design by Day3 [half]](https://cdn.prod.website-files.com/69c3fb1d88e6e53c6eab4a53/69c3fd995f73d790db0fdea3_698296d3a96e8162f9a6d633_18.jpeg)
![King Sampson Holdings fine interlocking oval line pattern in muted brown on a black background – brand pattern design by Day3 [half]](https://cdn.prod.website-files.com/69c3fb1d88e6e53c6eab4a53/69c3fd995f73d790db0fde96_698296d3a96e8162f9a6d630_19.jpeg)







